I love Manwich® sloppy joes. I love the sauce, ground beef, and that soaked-in-red-sauce buns that you can eat after you are done. What I don’t like about Manwich® is their ridiculous (but catchy) slogan.
Besides for “Mmm, mmm, good” and “Good to the last drop,” there are probably only a few other food slogans that are so familiar with American culture.
The Manwich® catch-phrase is, “A sandwich is just a sandwich, but a Manwich® is a meal.” I have 3 problems with that phrase.
1: An obvious problem. A
2: A problem that is obvious only to those who actually eat Manwich® brand sloppy joes. MANWICH® SLOPPY JOES ONLY COME WITH THE SAUCE! You have to make your own actual sloppy joes. If I were to misunderstand the slogan and pop a can of Manwich® into the oven for a few minutes, all I would be eating would be sauce. I would probably sue Manwich®.
3: A problem that only wise bloggers could think up. SAYS WHO? When I eat a Manwich®, I usually need to eat 2 or 3 of them to fill me up. True, it’s probably simply because I want to eat more (they’re so delicious), but even so, one Manwich® (notice the word “a”) is quite definitely not a meal.
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Funny post!!
ReplyDeleteJust generally if you think to hard about advertising campaigns, they tend not to make senses. They're soundbites, not as good as actual bites. Yum.
We had sloppy joes last nite. (MM got the hint) Thanks SLiM!
ReplyDeleteSLim you have done it again!
ReplyDeletelaughing outlouad as i read this.
what would prefer as thier slogan?
SLiM said to EKatz: "Manwich: Better than just a sandwich."
ReplyDeleteor even "Manwich: slightly better than a sandwich" or "Manwich: Somewhat more filling than a sandwich, but quite a bit more messy."
ReplyDeleteI'm pleased to hear you eat more than one bun with the red stuff poured on it One alone would not fill a hollow tooth. I am also pleased to read that you do not put the can into the oven. There would be disaterous results. nevertheless continue to enjoy
ReplyDelete